AI-Driven Product Strategy with WordPress

Shruti Tiwari WC BLR - Speaker Spotlight

Shruti Tiwari is a B2B SaaS Product Marketing dynamo with 8+ years of turning go-to-market strategies into real-world momentum. She doesn’t just launch products—she launches narratives that connect, convert, and stick. With a global track record that includes shaping stories for Google, eBay, and PayPal, Shruti brings a rare blend of creative spark and strategic firepower.

When she’s not building adoption engines, she’s building communities—earning honors like the #IAmRemarkable APAC Facilitator People’s Choice Award for doing just that. Fiercely human in a tech-first world, Shruti believes marketing magic happens where empathy meets execution. Expect bold ideas, sharp insights, and a lot of heart.

AI-Driven Product Strategy with WordPress

Learn how product and marketing teams can harness AI tools — from personalization engines to generative content — to enhance WordPress websites. This talk will dive into aligning AI with product strategy, marketing automation, and UX goals, all while keeping WordPress at the center of your growth stack.

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